Director, Cinematographer, Producer
Frey Hoffman has been active in audiovisual communications since childhood. His professional career began with Shakespeare in Santa Fe as Master Electrician and Lighting Operator. This experience prompted him to further his studies in the visual arts. After studying Digital Graphic Design at the School of the Art Institute of Chicago and Filmmaking at Chicago Filmmakers, he went on to receive a Bachelor of Arts with Honors in Film and Video, with a concentration in Cinematography, from Columbia College.
Since that time he has produced and directed for E! Network, Big 10 Network, Prevent Child Abuse America, Screen Actors Guild Foundation, and numerous arts/entertainment and educational entities, Fortune 500 businesses and public interest groups.
His work as a cinematographer has been written about in American Cinematographer and seen on MTV, MTV 2, VH1, BET, E!, The Oprah Winfrey Show, The Discovery Channel, Discovery Health Channel, PBS and multiple documentaries and music videos.
He has lensed videos for the Grammy Award Winning song “Jesus Walks” by Kanye West, “Wouldn’t You Like To Ride” by Malik Yusef for the “Coach Carter” soundtrack, Warner Brothers recording artist Cruna, Laurieann Gibson’s “Addictive” and Sa-Ra’s “Feel The Bass” featuring Talib Kweli and Erykah Badu.
For the past five years he has enjoyed an association with the Community Television Network that has brought him into schools across the city of Chicago working with high school students as a mentor and documentarian.
Hollywood Jerome is his first narrative short and a culmination of his aesthetic and professional work. It is the recipient of a $100,000 in-kind grant from IFP Midwest with sponsors including Panavision, Kodak, Entertainment Partners and Directors Guild of America. In its short time on the festival circuit it has won awards in every region of the United States.